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Flex 104BY Bay Fireplace Insert

Starts at $9,896.00 MSRP $13,195.00

Enjoy an alluring flame from any angle you look at it.

The Bay Fireplace Insert is designed for single room installation and features three open sides that enable the hypnotic flame to be viewed from the front and both left and right sides, providing an alluring focal point from multiple vantage points.

The Flex Bay fireboxes are ideal for commercial spaces like restaurants, bars and cafes, and residential settings where a stunning centrepiece is needed.

The clean lines and 'all flame' configuration of the Flex 104BY means the entire viewing area is dedicated to the eye-catching flame, creating a harmonious blend of traditional style and contemporary design.

One of the longest flames available in the Flex Series is created by using 2 of our ever-popular XL1200 Burners. With an overall heating capacity of 1399ft2 this appliance is best suited to large open spaces - think hotel lobby, large open plan restaurants.

Each burner holds 2.6 gallons of fuel, and can deliver a stunning flame for up to 14 hours.

O-TL Listed in accordance with UL 1370.

Configure & Buy

Buy online and get it delivered to your door.

Select Fuel Type*

Ethanol Ethanol Burner Backorder: 8-10 wks
Ethanol  - Studio Image by MAD Design Group

Select Burner Colour*

Stainless Steel Backorder: 8-10 wks
Stainless Steel  - Studio Image by MAD Design Group
Black Arriving Soon: 5 days + $1,000.00
Black  - Studio Image by MAD Design Group

Included Accessories

  • Fire Lighter
  • Lighting Rod
  • Jerry Can 1.25 Gal
  • Bottle Adaptor
  • XL Baffles
  • Black Glass Charcoal

Add e-NRG Bioethanol

How much fuel do I need?
e-NRG Bioethanol Bioethanol Fuel - Studio Image by MAD Design Group
e-NRG Bioethanol In Stock: Ready to ship From $129.00
  • 4 Gal. 1 carton +$129.00
  • 8 Gal. 2 cartons +$253.00
  • 16 Gal. 4 cartons +$490.00
  • 20 Gal. 5 cartons +$597.00
  • 40 Gal. 10 cartons +$1,097.00
  • 80 Gal. 20 cartons +$1,935.00
  • 180 Gal. 45 cartons +$3,773.00
*Quantities of 4, 8, 16 and 20 Gallons ship on quart-sized bottles.

Order Summary

$9,896.00 was $13,195.00
Taxes may apply*
Tax Information
Free Shipping Standard Delivery*
Continental USA
Shipping Information
Unspecified Unspecified Ship Times
or use our express checkout options
* Taxes will be calculated at the checkout. Tax Information * Standard Shipping provides ground delivery to the curb. Shipping Information * All times, dates, and inventory levels are subject to change at anytime.

Key Features

Application

Indoor or outdoor single room application. With three open sides, view the flame from multiple vantage points.

Colours

Available in black, firebox comes with stainless steel burners and decorative Black Glass Charcoal.

No gas or electricity

No gas, no electricity, no chimney, no venting or external vent cap. 4 fewer General Contractors.

Clean burning

All the fuel is housed within Flex’s self-contained burner so you don’t have to run a gas line or electric wires through your walls. And because e-NRG Bioethanol is clean burning, you don’t need a flue or a chimney

Zero clearance

Self-contained, zero clearance construction allows your Flex fireplace to be framed into wood or metal studs, providing installation freedom and flexibility for builders.

Quick and easy assembly

Requiring virtually no assembly, Flex Fireboxes are designed to be placed into the desired location, safely secured into position, and operated immediately.

Rust proof

Zinc sealed steel construction powder coated with super hi-temp black paint prevents rusting so all fireplaces can be used both indoors or outdoors.

Luxurious finish

Available in a timeless black finish, Flex Fireboxes come with stainless steel burners and black glass charcoal.

Wind screen

Included integrated windscreen sits flush behind frame.

Prop 65 warning for California consumers. Learn More

Technical Specifications

Construction

  • Weight 337lb [153kg]
  • Model Dimensions in [mm] W 107.6in [2732mm] D 14.4in [365mm] H 31.8in [807mm]
  • Viewing Area in [mm] W 104.1in [2645mm] D 13.4in [340mm] H 19.8in [502mm]
  • Materials Mild Steel & Toughened Glass
  • Colours
Our fireboxes are manufactured to the highest standards and in accordance with ISO 9001:2008.

Accessories

Includes everything you need to easily operate and protect your investment for many years to come.

Fuel Efficiency

Volume Capacity
2.6 Gal
10 L
Heats on Average
700ft2
65m2
Minimal Room
4061ft3
115m3
Thermal Output
15290 BTU/h
4.5 kW 17 MJ/h
Burn Time
9-14h
2.6 Gallons
* These values are indicative only and may vary depending on the model purchased, installation environment, and the composition of the e-NRG bioethanol sourced in each country.

FAQ's

View All

Are EcoSmart Fires easy to install?

EcoSmart Fires are designed to be easily installed and operated. Without the need for a flue or pipe connection, EcoSmart Fires are extremely flexible and can be incorporated at any stage of your interior decorating, renovating or building works. For detailed specifications please contact your local distributor.

Why use bioethanol?

Bioethanol, a renewable energy, is the cleanest and most efficient fuel on the market, which means there are no emissions and no soot or ash to clean up.

What is bioethanol fuel?

Bioethanol (also known as methylated spirits or simply ethanol) is a form of renewable energy. It’s a clear, colourless liquid that’s commonly made from fermenting the sugar and starch components of plant by-products like sugarcane and grain crops.

How do I clean my EcoSmart Fire ethanol burner?

Cleaning of the ethanol burner should be done only after you have used 50 litres of fuel or as soon as you notice a black residue forming around or on the burner. Before starting, make sure the burner is off, empty of ethanol, and at room temperature. Spray a multi-purpose cleaner on the surface of the burner and wipe with cloth, making sure to wipe in the direction of the grain. If material has fallen into the ethanol fireplace burner use a vacuum cleaner to remove debris through the burner opening. If your burner smells unusually strong after extensive use, remove the empty and room temperature burner from its surround and wash in hot, soapy water. Rinse thoroughly under running water and wait until the burner is completely dry before placing it back into its surround and reusing. View this video of the simple cleaning process here: https://youtu.be/VqHg9mXOc0U

Note: Stainless steel will rust or corrode over time if contamination or debris is not cleaned or removed immediately. When not in use, we recommend that you protect your ethanol fireplace from water damage or corrosion with a protective cover and the regular use of the burner lid included with your model.

How long will my ethanol fireplace burn?

Burn times for our ethanol fireplaces vay based on flame size and fuel capacity of the burner. EcoSmart Fire’s ethanol fireplaces will burn between 8-13 hours when full.

Is their heat output similar to a gas heater?

Burning bioethanol is similar to gas, but the room doesn't dry out like it does with gas - a more gentle, softer heat is created. Heat-wise, it depends on the models being compared. Some of our bioethanol burners output 15,000 BTU and can heat up to 60sqm of living space. Bioethanol is not, however, on an adjustable thermostat. Some may be turned up and down, but you can't control the room temperature in the same way as you do with gas on mains

What is a bioethanol fireplace?

A Bioethanol fireplace is an open fireplace that is fueled by bioethanol. A real flame is produced by the lighting of bioethanol, with a by-product being heat in the process. It is a fireplace that needs no flue for exhausting emissions, no utilities such as electricity or gas connection, and it uses a sustainable fuel source.

How to install a TV or AV equipment above an ethanol fireplace?

This design can be achieved as long as the TV is protected. You have 3 possible solutions:

Solution 1: The TV needs a non-combustible mantel/ledge to act as a heat shield

Solution 2: The TV needs to be recessed in a niche

Solution 3: The TV needs to sit back off the level of the flame

How to position your TV

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